+22% CUSTOMER EXPERIENCE
LEADERS OUT PERFORM
THE LAGGARDS

SAP Cloud for Customer

Engage Customer Like Never Before

Over a recent five-year period during which the S&P 500 was flat, a stock portfolio of customer experience leaders grew 22%. During this time, Forrester found that those companies who performed poorest in the Customer Experience Index also performed poorest in terms of stock performance.

Industry Clouds

Focus Industries

• Industries prioritized based on CRM trends, SAP’s strengths, and customer demand
• B2B and B2C focus industries
• Initial delivery for Retail, Utilities, Consumer Products, IM&C
• Roadmap for High Tech, Professional Services, Banking, Insurance, Chemicals
• Leverage integration with SAP Business Suite assets

Product Portfolio Overview & Architecture

The right insight at the right time
Specific to your industry
Integrated to your enterprise
With an experience that drives results

Marketing

Empowering the Modern Marketer

DATA-DRIVEN INSIGHTS	Capitalize on data driven insights and make intelligent business decisions to maximize the ROI.
AGILE MARKETING	Market with speed and precision and convert on market opportunities before they disappear.
ENGAGING CUSTOMER EXPERIENCES	Deliver engaging customer experience seamlessly across multiple interaction channels.

Business knows customer-led change
is afoot, and that somehow it must deliver a
joined-up, intelligence-led experience.

Sales

Enabling the Strategic Seller

SALES PRODUCTIVITY	Engage in meaningful customer conversations, and deliver the right impact every time from anywhere with complete customer intelligence.
SALES PERFORMANCE MANAGEMENT	Turn sales strategy into action by guiding and coaching sellers to ways to increase revenue, and exceed goals and objectives.
SMARTER SELLING WITH PREDICTIVE ANALYTICS	Ensure sellers are focusing on the right leads and engaging with the key influencers to maximize the chance of success.
COLLABORATIVE SELLING	Make every sales interaction count by connecting sellers and customers with the right content, insights, and experts at every stage of the deal.

It doesn’t matter what industry it originates in.
Once customers experience the best,
they soon expect it from everyone.

Customer Service

Delivering Service Excellenece

OMNI-CHANNEL CONTACT CENTER	Respond to customer queries on any communication channel and resolve issues on the first attempt – for increased customer satisfaction and reduced service costs.
FIELD SERVICE MANAGEMENT	Optimize your field service operations and reduce service delivery costs with end-to-end, integrated processes that boost efficiency.

 

We know from our personal lives how
much we’ll share with the brands
we care about and trust...
but also how few earn this privilege.

Social

Connect Employees and
Customer Online

SOCIAL IN CONTEXT	Be social and collaborate in the context of business processes whether on external social media or within your enterprise.
DEEP INSIGHTS	Understand customers and concepts by turning social media buzz into insight.
SCALABLE ENGAGEMENT	Grow your capacity, not your team with powerful tools to manage the scale and speed of social.

SAP Hybris

The Future of Commerce Today

SAP Hybris enables businesses to transform how they engage with customers, innovate how they do business, and simplify their technology landscape. With a comprehensive approach to customer engagement and commerce, our solutions unlock opportunities to optimize your customers’ experience and transform your business. We help you drive relevant, contextual experiences across all of your customer touch-points in real-time, so that you can create strong differentiation and build competitive advantage in the Digital Economy. SAP Hybris has helped some of the world’s leading organizations transform themselves in response to changing market conditions and customer expectations – delivering exceptional experiences, adding new channels, evolving their business models, and entering new markets.

Both leading analyst firms
rank Hybris “leader” among top 2 or 3

How can we help you?

Explore SAP Hybris solutions today. For more information, visit www.hybris.com.

SAP Hybris Commerce helps businesses around the globe sell more goods, services and digital content through every touchpoint, channel and device.

SAP Hybris Commerce delivers omni-channel commerce solutions: state-of-the-art master data management for commerce and unified commerce processes that give a business a single view of its customers, products and orders, and its customers a single view of the business.

We believe
Omnichannel is business
Marketing is broken
Customer experience can be improved
Agility and simplicity will be rewarded
Industries are transforming
Content makes the difference
Data is the fuel

SAP Hybris Commerce is more than Retail

Focus Industries

This requires new solutions
which are dedicated to certain
industry needs
to meet customer expectations

SAP Hybris Loyalty

With SAP Hybris you can plan and execute personalized loyalty programs and rewards, capture customer insights through loyalty programs and leverage the insights to deliver relevant loyalty marketing engagements and convert customer into loyal brand advocates.

Loyalty

• Create multichannel loyalty programs that transform points and rewards into true customer loyalty;
• Improve customer retention rates and increase customer lifetime values;
• Encourage brand advocacy and referrals through social channels; and
• Mobile first approach, so we place a lot of focus on geomarketing and mobile wallets.

SAP Hybris Roadmap

SAP Hybris enables businesses to transform how they engage with customers, innovate how they do business, and simplify their technology landscape. With a comprehensive approach to customer engagement and commerce, our solutions unlock opportunities to optimize your customers’ experience and transform your business. We help you drive relevant, contextual experiences across all of your customer touch-points in real-time, so that you can create strong differentiation and build competitive advantage in the Digital Economy. SAP Hybris has helped some of the world’s leading organizations transform themselves in response to changing market conditions and customer expectations – delivering exceptional experiences, adding new channels, evolving their business models, and entering new markets.